April 20, 2015

What’s up with WhatsApp for Mobile Operators?

The most popular messaging app that people use is WhatsApp, with more than more than 700 million active monthly users worldwide. Acquired by Facebook in February 2014 for $19 billion, WhatsApp has recently added free voice calling to its service. With this strategic move, the company is going aggressively after competitors such as Skype and Apple’s FaceTime that are also providing OTT (Over-The-Top) applications.
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